Check this out. A lot of artists think they have to sign to a label to be successful, but in 2025 we are not falling for the hype anymore. Launching your own record label is a major step that allows you to take control of your music career, promote your artistic vision, and support other artists. It seems like a lot of work, and I know you think you need a lot of money to make it happen, but you don’t need a massive budget to get started. Here’s how to set up your record label, and you'll only need about $1000, possibly less.
Free Game: I strongly suggest using the links I provide in this post. These are direct links to do all of this yourself without paying additional fees for third-party services. If you feel more comfortable using a third-party service, please note that the price will be more because third parties charge a service fee on top of the fees I'm mentioning in this post.
Step 1: Trademark Your Artist Name $300
Before you jump straight into getting an LLC, slow down. First things first, protect your brand. Trademarking your artist name is a way to make sure that no one else can use it, allowing you to build a recognizable identity in the music industry. This legal step is the first line of defense for your brand and can enhance your credibility with fans and industry professionals alike.
Free Game: Your name/brand/logo is technically trademarked when you create it. All you have to do is start using it. If you can't afford to register your name/brand as a trademark right away, that's fine. But if you can, click the link. (This process takes a few months to complete systematically, but do it anyway and move on to the next step ASAP.)
Step 2: Register Your Business Name as an LLC $300 (Cost varies by state)
Now that you have your trademark, it’s time to register your business name as a Limited Liability Company (LLC) with your state. Forming an LLC provides legal protection for your personal assets, separates your business and personal finances, and lends a level of professionalism to your label. It’s a straightforward process and can often be done online through your state’s business registration website.
Free Game: Register your LLC with your secretary of state. Also, your LLC has to be renewed yearly; this is called your annual report fee.
Step 3: Get Your EIN (FREE)
An Employer Identification Number (EIN) is essential for tax purposes and allows you to hire employees if needed. You can easily apply for an EIN through the IRS website. This number will be required to open a business bank account and file your taxes.
Go Here https://www.irs.gov/businesses/small-businesses-self-employed/get-an-employer-identification-number
Step 4: Open a Business Checking Account ($25 and up depending on bank)
To keep your personal and business finances separate, open a business checking account. This will help you manage your label’s income and expenses efficiently. Many banks offer business accounts with various features, so choose one that fits your needs.
Step 5: Open a Post Office Box ($100 depending on post office)
Having a dedicated mailing address is essential for managing correspondence related to your label. A Post Office Box (P.O. Box) provides a professional mailing address that can be used for contracts, fan mail, and business inquiries, ensuring that your personal address remains private.
Step 6: Get a D-U-N-S Number (Free)
A D-U-N-S Number is a unique identifier for your business and is often required when applying for funding or establishing trade credit. You can obtain a D-U-N-S Number for free through the Dun & Bradstreet website. This number can enhance your business credibility and facilitate partnerships with other companies.
Free Game: If you go to the home page, you will be offered "expedited services" to receive your DUNS. This is optional, and you do not have to pay that fee unless you want the service.
Go Here https://www.dnb.com/en-us/smb/duns/get-a-duns.html?_gl=1*1a5so77*_up*MQ..*_gs*MQ..&gclsrc=aw.ds
Step 7: Get a Publishing Account with Your PRO ($25 - $300 depending on PRO)
To ensure you receive royalties for your music, register for a publishing account with a Performance Rights Organization (PRO) such as ASCAP, BMI, or SESAC. This step is crucial for tracking and collecting royalties from the public performance of your music.
Step 8: Get Your Own Distribution with SonoSuite (Optional) ($200/monthly)
To distribute your music effectively, sign up for a distribution service. SonoSuite (available at [Go.SonoSuite.com](https://go.sonosuite.com)) is an excellent choice for independent labels. They help you get your music on platforms like Spotify, Apple Music, and more, ensuring your tracks reach a wider audience.
Free Game: You don't need this. Using a distributor like Distrokid, Unitedmasters, Tunecore, or CDBaby is perfectly fine.
Step 9: Create Your Own ISRC ($95)
An International Standard Recording Code (ISRC) is a unique identifier for your recordings, essential for tracking sales and airplay. You can apply for your own ISRC at [USISRC.org](https://usisrc.org). Having your own codes ensures that your recordings are properly credited and tracked.
Free Game: You can use the ISRCs given to you by your distributor, but I personally like that I can keep track of my own in a private system, and I don't have to reach out to my distributor to get them if I need them.
Step 10: Get UPC by Purchasing at Nationwide Barcode
Universal Product Codes (UPCs) are necessary for selling physical copies of your music, such as CDs or vinyl. You can purchase UPCs from [Nationwide Barcode](https://www.nationwidebarcode.com). These codes help retailers and distributors track your products and manage inventory.
Free Game: Your distributor will provide you UPC, but many labels have their own UPCs for merch and products outside of music.
Starting your own record label is an empowering journey that allows you to define your music career on your own terms. By following these steps—trademarking your artist name, registering as an LLC, obtaining necessary identifiers, and setting up distribution—you’ll build a solid foundation for your label. Remember, success in the music industry requires dedication, creativity, and a willingness to learn. Embrace the journey, and let your passion for music guide you. But also KEEP UP WITH IT! Make sure you're meeting deadlines to renew your LLC, trademarks, and yearly fees for distribution companies, etc. AND FILE YOUR TAXES!
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